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Adding a new card payment method

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Marc Fevrier

You can create and save a new campaign without payment information, but in order to launch an ad group, you must have a valid credit or debit card on file. 

 

Debit Card Policy Credit Card Policy
  • A $100 hold is applied when adding a debit card.
  • The hold amount will be captured if any campaign spending occurs.
  • If no spending occurs, the hold will be refunded within 5-7 business days.
  • $100 billing threshold. You'll be billed on the 1st of each month. If your balance reaches your $100.00 payment threshold before then, you'll be billed immediately.
  • A $1 hold is applied when adding a credit card.
  • The hold amount is captured if any campaign spending occurs.
  • If no spending occurs, the hold is refunded within 5-7 business days.
  • $500 billing threshold. You'll be billed on the 1st of each month. If your balance reaches your $500.00 payment threshold before then, you'll be billed immediately.

 

This section will show you how to add a new, edit, or update a payment card to your account. If you wish to be invoiced instead, please email selfservehelp@groundtruth.com for support.

Add a new payment method

You can add a card in one of two ways:

  1. During Ad Group Creation: When you save and launch a new ad group for the first time, you'll be prompted to enter your card information if you haven't already added one.
  2. Through the Billing Menu: You can also add a new card at any time by following these steps:
    • Log in to your GroundTruth Ads Manager account.
    • Click on the hamburger menu in the top left corner.
    • Select "Billing" from the dropdown menu.
    • On the Billing page, click "Add Payment Method". Enter your card details and click "Save".

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Frequently Asked Questions

  1. Can I upload multiple cards? By default, only one card can be on file at a time. If you need to add multiple cards, please contact your account representative or email us at selfservehelp@groundtruth.com. 
  2. What happens if my campaign over-delivers? Credit/Debit cards that surpass the campaign budget specified by the user will be credited on the end-of-the-month invoice for any excess charges incurred. For instance, if your budget is $1000 and your campaign expenditure totals $800, you will be invoiced $800. However, if the campaign spending reaches $1200, you will be credited $200 at the close of the month.
  3. How does pricing work? GroundTruth charges based on CPM (cost per thousand impressions). There are minimum CPMs depending on the campaign type (mobile, desktop, video, OTT/CTV). Our minimum CPM price for both Mobile and Desktop targeting is $3.5. We recommend $10 - $15 for event/short flight campaign. For optimal pacing on video campaigns on Mobile and Desktop, we recommend starting with a $8 CPM. For OTT and CTV campaigns, our base CPM price is $25 across all screens.
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