GroundTruth partners with over 100k mobile apps reaching over 800MM devices globally to ensure you reach your consumers in the right place at the right time and our ad supply shows up as mobile banner ads within these apps.
In order to ensure brand safety and overall network quality, GroundTruth has developed a global site list, which is manually curated and accounts for over 90% of the traffic we see in our network. By default every campaign is opted into delivery on this site list.
Custom Whitelist on Ads Manager
**UPDATE: Ads Manager now allows users to upload custom Whitelists. To enable this feature, please de-select the Global Whitelist opt-in and then upload the list using the precise App Bundle Name or the App Bundle ID. If the Whitelist is not uploaded properly and precisely, it will not work.
Please note: Uploading custom Whitelists can significantly impact avails and delivery compared to opting into the Global Whitelist, so please make sure to take this into consideration when using a custom Whitelist.